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An INDO CANADIAN community of small businesses and startups to facilitate opportunities and business information from India, Canada, the World and vice versa in order to empower and scale their businesses in these countries. We are the sole platform to connect people with each other because we believe that everything starts by connecting people together. We also consult and handhold small businesses and startups to launch/expand into the Indian/North American markets by connecting them to service providers/stakeholders.
The campaign was an experiment to see how people, businesses and organisations can believe in GIVING without expecting any returns.
COVID and lockdown were the worst nightmare for any business especially small businesses and startups. I myself having a small business was reeling the pressure. Realised quickly that surely there are others on the same boat as well. Wanted to do something at my/team’s level for this community
The campaign was a simple experiment to see how we can GIVE and GIVE without any expectations. It was about supporting fellow small businesses and startups in Pan India
5 of us as Instagrammers came together and partnered with each other. We collected photos, videos and logos from 101 Small Businesses and startups and my team made a 30 second add video for each of them and from 26th October 2020 till 4th February 2021, 101 days every single day one business was promoted and the other 100 was supporting it by liking, sharing and commenting on 4 different platforms – Facebook, Instagram, Youtube and twitter. We also went live with the brand each evening at 9 pm IST
A cumulative impressions of 7.5 million all ORGANIC with no PAID ADS only through a simple concept of 101 unique people on 4 different social media platforms liking, sharing and commenting on posts
Our company I Support Your Business Pvt Ltd is a registered company in India with Rinky Vanmore and myself being the 2 directors of the company. We already have the TM registered from India.
We are running an INDO–CANADIAN community of Small Businesses and startups from both India and Canada in order to give them the following services: